Friday, April 15, 2011

Women’s Trend Forecast Spring/Summer 2011

Aspire explores the relationship between contemporary and traditional culture in a flourishing economy. India is set to become the centre of modern, sustainable industry, with an evolving identity which combines modernism with a deeply ingrained sense of convention. This fashion and tailoring direction is inspired by the fusion of traditional Indian aesthetics with contemporary, international culture. Silhouettes mix time-honoured styles with sumptuous textiles and progressive design. Sleek shapes and classic detailing come in a cool and clean palette of steely blue, zesty lime and sharp coral pink. Stark neutrals are enlivened with flashes of decorative print to convey a sense of luxury.

Unity is inspired by the devotion to the game of cricket and its ability to transcend class, religion and gender in India. A sense of Victorian formality is combined with traditional toile de jouy prints and a faded colour palette of sepia tones and pastel shades. Inspiring an aged sense of custom, reminiscent of the time of the British Raj. Unity will combine the opulence of the Indian military and formal sportswear with vivid colours that contrast with bleached out fabrics and vintage Victorian postcards and stamps. Long, drawn out days in the sun inspire distressed and weathered finishes, contrasted with highly decorative chintz.

 
Espial embraces the future of travel and tourism. The era of the package holiday is subsiding, giving way to consumers who demand an experience off the beaten track; an experience that submerges them with local and unique cultures. Bustling market places and hidden alley ways inspire haphazard layering, eclectic mixes of textiles and prints and a sense of adventure. Leather accessories and natural fabrics give texture to the look, while clashing colors liven up an earthy base palette with traditional prints and layered graphics. Travel memorabilia, unique treasures and an authentic experience inspire a rustic and intriguing aesthetic. Graphics and prints take on travel inspiration with sun-faded train tickets, street art and a sense of narrative. Traditional cultural patterns layer over opulent woven and embellished textiles.

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